Blog
News from the world of mobile apps

How to Measure Mobile App ROI
How to properly measure return on investment for a mobile app. Key KPIs, measurement tools, and realistic expectations.

Custom Booking System: Why Off-the-Shelf Isn't Enough for Growing Businesses
Custom booking system vs. Calendly, Acuity, and others. Cross-industry comparison — healthcare, salons, restaurants, sports — and when custom development pays off.

Custom CRM vs. Off-the-Shelf: When Is It Worth Investing in a Custom System?
Salesforce, HubSpot, or your own CRM? Comparing costs, capabilities, and situations where boxed solutions fall short and custom CRM delivers competitive advantage.

When Design Ignores Users: A Gallery of UX Horrors
15-field registration, labyrinth navigation, forms that eat your data. Real UX horrors and what we can learn from them.

Mobile App for Sports Clubs: More Than Just a Training Schedule
Why sports clubs need their own app, what it should do, and how it differs from generic solutions. Member management, events, payments, and communication.

5 Most Common Mistakes in Mobile App Design
An overview of the most common design mistakes in mobile apps. Ignoring platform conventions, complex navigation, missing offline mode, and more.