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News from the world of mobile apps
How to Build a Subscription Model People Don't Cancel
Pricing tiers, trial vs. freemium, churn under 5%, onboarding, dunning and MRR/LTV/CAC metrics explained. A practical guide to building a subscription that lasts.
How Much Does App Maintenance Cost? The Hidden Line Item Everyone Forgets
App maintenance costs 15–25% of the development price per year at agencies. What it actually includes, what happens if you skip it, and why a monthly subscription already covers it.
How to Get Your First 100 App Users (With No Ad Budget)
A practical guide to getting your app in front of its first users for free: communities, a pre-launch landing page, beta testers, ASO, content and direct sales. Plus what doesn't work.
REST vs. GraphQL in 2026: What to Choose for Your App
A practical comparison of REST APIs and GraphQL: when a well-designed REST is enough, when GraphQL pays off, what overfetching means and what maintenance really costs.
AI Features in Apps: 10 Practical Uses That Make Business Sense
No buzzwords — 10 concrete AI features that actually save money and time in apps. For each one: implementation difficulty and, honestly, when AI makes no sense.
How Do Apps Make Money: 7 Monetization Models and How to Pick the Right One
Subscriptions, freemium, in-app purchases, commissions, ads, one-time purchase or B2B licensing? Realistic conversion numbers, App Store commissions and a guide to choosing the model for your idea.